The Biden administration is reportedly threatening to ban TikTok in the US if its parent company, ByteDance, doesn't spin-off the app, and the company is going all-out to try to quell Washington's concerns. TikTok's CEO is about to be grilled over security concerns Although Google and Meta have invested heavily in rival products, such as YouTube Shorts and Instagram Reels, the tech giants have yet to meaningfully steer users away from TikTok, according to Morning Consult.īut as TikTok is faced with greater concern over data privacy in the US, it's possible more users could switch over to Instagram or YouTube. Facebook, YouTube and Instagram still beat out TikTok by drawing in higher percentages of US adults who used those social platforms daily, according to the research.īut TikTok's popularity is undeniable, and major social media companies have taken note and tried to replicate the success of the platform. Now, it's estimated that over 60% of Gen Z adults use TikTok daily, compared to over 20% of US adults who use the app daily, according to a January 2023 data research report from Morning Consult. It often indicates a user profile.Ī leaked sales presentation obtained by Insider in 2021 revealed that, at the time, 42% of TikTok's users were between the ages of 18 to 24, and 17% of its audience were between 13 and 17 years old. Similarly, large shares of Americans also have little or no confidence in American social media companies to follow privacy policies (75%) or to use their personal information in ways they feel comfortable with (78%).Account icon An icon in the shape of a person's head and shoulders. About 88% said they have little or no confidence in Chinese social media companies to adhere to their privacy policies and a large majority (87%) also don’t believe that Chinese social media companies will use their personal information in ways that they feel comfortable with. Pew’s survey found that Americans have limited confidence in American social media companies but are even more wary of Chinese social media companies. Those under 30 are the only age group in which more people oppose banning the platform (46%) than support it (29%). Meanwhile, older Americans are much more supportive of banning the platform than younger ones: 71% of those 65 and older support it, compared with 54% of those ages 50-64 and fewer than half of adults under 50. Among Democrats, those who identify as conservatives or moderates are more supportive of a ban (49%) than liberals (36%). 43%) - with particularly high support among conservative Republicans (70%). Per the Pew study, support for a government ban on TikTok is higher among Republicans and independents who lean toward the Republican Party than among Democrats and Democratic leaners (60% vs. news outlets portraying TikTok as a threat to children. Last year, Meta confirmed that it had funded a campaign to secretly plant negative opinion pieces about TikTok in U.S. Meta CEO Mark Zuckerberg has identified TikTok as a major competitor, and the company has aggressively pushed its TikTok-style video feature Reels across Instagram and Facebook. ban would be YouTube, Facebook, Instagram and Snapchat, according to analysts. ![]() The biggest beneficiaries of a TikTok U.S. The Chinese government has said it will oppose any forced sale of TikTok. government imposing a ban on TikTok, unless ByteDance sells its interest in the app, increased in the wake of Chew’s grilling by American lawmakers. But that was widely seen as catalyzing American politicos’ hostility toward the app and its Chinese ties - among both Democrats and Republicans. ![]() Last week, TikTok CEO Shou Chew attempted damage control during his marathon appearance before a House committee hearing.
0 Comments
Leave a Reply. |